FOUNDER LIV SITS DOWN FOR HER FIRST EVER TELL ALL INTERVIEW...
Our Founder & Creative Director, Liv, sits down with Rhemy Bea on the Let’s Be Frank podcast to share her personal journey of building A.T.G.
From struggles and self-doubt to wins and creative breakthroughs, Liv opens up about nearly 10 years of highs and lows behind one of Australia’s most loved clothing labels - and why the story still resonates today.
The episode is now live.
"FIVE YEARS AGO, I MADE ONE OF THE BIGGEST DECISIONS IN OUR BRAND'S JOURNEY: TO INVEST $60,000 INTO DEVELOPING A CUSTOM-MILLED FABRIC."
"It doesn’t get much cooler than Dua Lipa posting wearing our Sculpt™ Halter Onesie, however, as exciting as it is seeing someone as a celebrity and someone as amazing as Dua Lipa in your clothes I genuinely get as excited when we get heartwarming reviews from our community.”
“I want to wake up, get dressed and feel good without having to think too much or try too hard. I’m also a minimalist, and that is one of our design principles. It’s all about less but better.”